Magic Quadrant for Enterprise Mobility Management Suites

1. Mobile device management (MDM): MDM is a platform life cycle management technology that provides inventory, OS configuration management, mobile app provisioning and deprovisioning, remote wipe, and remote viewing/control for troubleshooting. MDM profiles, installed on the device, facilitate these functions. 2. Mobile application management (MAM): MAM applies management and policy control functionality to individual applications, which are then delivered via enterprise app stores and managed locally on devices via the EMM console. This capability is necessary when the OS does not provide adequate management or security capability or when organizations elect not to install an MDM agent on the device. MAM can also provide analytics capabilities to help administrators and application owners understand usage patterns. MAM and MDM functions may also be used complementarily. There are two basic forms of MAM: Preconfigured applications: EMM vendors provide proprietary mobile apps or integrate with particular third-party apps to provide enhanced levels of manageability. These most commonly include productivity and collaboration applications, such as a secure personal information manager (PIM) for email, calendaring and contact management, as well as a secure browser provided by the EMM provider or a third party.